Sweepstakes & Contests
Advertising/Promotion Review
Advertiser/Agency Agreements and more
Sweepstakes & Contests
Advertising/Promotion Review
Advertiser/Agency Agreements and more
Melissa began her legal career at Winston & Strawn. As an associate in the Intellectual Property/Marketing Law Group at Winston & Strawn, Melissa represented both agencies and advertisers handling ad review, promotions review, licensing and other contract negotiation and review, and assisting with advertising and IP related litigation.
Melissa worked with numerous advertising, PR and promotions agencies during her tenure as Assistant General Counsel at Interpublic Group. She also served as Senior Counsel for shopper marketing agency TracyLocke (part of the Omnicom network of agencies). In these positions, she advised on campaigns from ideation through client presentati
Melissa worked with numerous advertising, PR and promotions agencies during her tenure as Assistant General Counsel at Interpublic Group. She also served as Senior Counsel for shopper marketing agency TracyLocke (part of the Omnicom network of agencies). In these positions, she advised on campaigns from ideation through client presentation, production and release; including negotiating/drafting agency-client agreements, reviewing sweepstakes/contest structure and drafting rules, reviewing claims, securing licenses/agreements for intellectual property and talent, and negotiating other vendor agreements.
Melissa worked with Friedman Law Group, a boutique marketing law firm in Chicago. In that role she reviewed and counseled advertiser and agency clients on all types of marketing programs, with services including routine to complex advertising clearance, advising on regulatory compliance, securing IP clearances, negotiating vendor agreem
Melissa worked with Friedman Law Group, a boutique marketing law firm in Chicago. In that role she reviewed and counseled advertiser and agency clients on all types of marketing programs, with services including routine to complex advertising clearance, advising on regulatory compliance, securing IP clearances, negotiating vendor agreements, and advising on routine and complex consumer and trade promotion structures, including drafting rules for same.